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Olay Takes ‘Best in Show’ in National Shopper Competition

The Best New Product Awards (BNPA) names top choices for the year

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By: TOM BRANNA

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The Best New Product Awards (BNPA), a North American consumer survey program focused on new product development and innovation, today announced the winners of its first U.S. shopper survey. Close to 50,000 Americans revealed their top picks for the best new consumer products in the personal care and household categories. In addition, the survey revealed views on health, the environment, packaging, organics, media influences and more. Better Homes and Gardens, the official consumer media partn...

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